Resources for Journalists

Contact Public Relations

Our Public Relations team members respond quickly to media requests on weekdays and have an on-call system for urgent weekend requests.

Team members are based in Arizona and Northern Colorado and support all Banner Health operations in the six states where we provide care. The best way to reach a member of our public relations team during business hours is to email media@bannerhealth.com.

For questions related to breaking news on the weekends or after normal business hours, please call (602) 492-4770

Advertising inquiries

All advertising inquiries should be directed to:

Banner Health
Attn: Advertising Department
2901 N Central Ave. Suite 160
Phoenix, AZ 85012

 

Media Visits to Campus

Media members who wish to interview someone or take photographs of employees, patients, family members or facilities, must make the request through Banner Health Public Relations staff. To protect the privacy of our patients, their families and our employees, we require that members of the media be escorted by a Public Relations representative or an authorized representative while on campus.

If you would like to conduct live shots from one of our facilities, Public Relations staff can direct you to locations designated for that purpose.

 

Release of Patient Information

Privacy regulations issued by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) strictly govern the use and release of a patient's personal health information. As a member of the media, here's what you should know:

You must have the patient's first and last name before we can release their condition. Without a name, condition reports can't be released.

If you have the patient's first and last name, the only information that can be released to a member of the media is a one-word condition report – unless the hospital media relations representative receives consent from the patient or, if the patient is under 18 years of age, the patient's parent or guardian.

Special privacy rights are applied to behavioral health patients.

Patients have the right to request that no information is released about their condition and treatment. In the case of a minors, the parent or guardian has the authority to make that decision.

Here are the one-word patient conditions, drawn from the American Hospital Association, we can release:

  • Undetermined: Patient awaiting physician assessment.
  • Good: Vital signs are stable and within normal limits. Patient is conscious and comfortable; indicators are excellent.
  • Fair: Vital signs are stable and within normal limits. Patient is conscious but may be uncomfortable; indicators are favorable.
  • Serious: Vital signs may be unstable and not within normal limits. Patient is acutely ill; indicators are questionable.
  • Critical: Vital signs are unstable and not within normal limits. Patient may not be conscious; indicators are unfavorable.
  • Treated and released: Received treatment but not admitted.
  • Deceased: once family has been appropriately notified.
Spanish-language media

Banner Health se complace trabajar con los medios de comunicación de habla hispana para proporcionarles los recursos que necesiten para reportar con precisión la información sobre los servicios de salud a nuestras comunidades.

Disponemos de expertos médicos que hablan español, así como intérpretes designados para asegurar una comunicación sin contratiempos. Por favor comuníquese con nosotros para obtener más información.

Banner Health is pleased to work with Spanish-language media to help provide you with the resources you need to accurately report health care information to our shared communities.

We have access to medical experts who speak Spanish as well as designated interpreters to ensure seamless communication. Please contact us to learn more.